Strategy & Planning

Get out the map

At the beginning of “Shadows In the Rain,” you can hear Sting in the background saying – “Wait! What key is this in?” – just before launching into the song.

Sometimes nonprofit leadership feels like that: not knowing the score (or even the key) before starting the performance. Worse, it can feel like you’re in the van headed for your next gig but you’re not sure which city, what venue, how well it’s been promoted, or whether your show is going to wow the fans.

Where are you driving, anyway? Do you have a road map and enough gas to get there?

Solid Ground will help you draw a road map for your future and support you in getting there. We’ll enable you step back to reflect, assess opportunities and challenges facing your organization, and consider outside perspectives to inform your direction.

‘Vision without action is a daydream, but action without vision is a nightmare.’

The hallmark of a great organization is having three kinds of plans: strategic, fundraising, and program implementation. The strategic plan – the Mother of all Plans – provides a framework for the others and it relies on the others to ensure success.

Good planning, good implementation

Whether your metaphor is a score, road map, or scaffolding, building a great organization is a matter of thoughtful planning. That’s because good planning is fundamental to good implementation: Your vision of what you want to accomplish needs to connect to your work on the ground. Our favorite Japanese proverb: Vision without action is a daydream, but action without vision is a nightmare.

Solid Ground planning brings vision and action into alignment. Our work together results in:

  • Enhanced relationships with your most important partners, funders, donors, members, and other key stakeholders
  • Situation analysis that defines external trends and opportunities and internal capabilities and capacity
  • Plan documents that summarize decisions on goals, priorities and strategies
  • Benchmarks for success
  • Tools and guidance for implementation